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Two
Decades at the Gates
A
veteran of the admissions process argues that while the competition
is tougher and the "packaging" ever more intense, the
goal remains unchanged.
Summer
1996
by Annie Murphy Paul
Director
of Undergraduate Admissions Margit Dahl is moving up in the world.
Last year, she
and the rest of Yale's admissions office relocated from a tiny,
dilapidated clapboard house on the New Haven Green to a majestic
mansion on Hillhouse Avenue, opposite the President's House. Dahl
says that their former building, one of the city's oldest, was simply
too small to accommodate the office's 15,000 annual visitors. But
the move to a grander office also reflects heightened demands on
the admissions department. "There's a lot more interest today
in packaging, in image," says Dahl. "We as a society are
more packaged than we were 20 years ago, and that affects admissions
too."
Dahl should know. After
graduating from Yale in 1975, she took a job as an interviewer in
the admissions office-a position that was supposed to last only
through December of that year. She's been there ever since. In her
two decades of visiting schools, reading applications, and interviewing
students, she's seen the stakes rise on both sides. "In the
past, the admissions office here didn't have to work so hard at
recruiting," she says. "We could rely on the Yale name
to attract the best students." The University still fills its
classes with top-notch scholars, says Dahl; it just has to seek
them out more deliberately. That means reaching out to more students,
in more places. In addition to visiting three or four high schools
a day on their recruiting rounds, as admissions officers have done
for years, they now hold evening meetings to which every promising
high school student within a prescribed area receives an invitation.
"It's not just a matter of keeping up with the Joneses,"
says Dahl of her office's stepped-up recruiting efforts. "It's
about talking to kids from different parts of the country that we've
never reached before."
Dahl says that she and
Richard Shaw, Yale's dean of undergraduate admissions and financial
aid, take the task of recruiting world-class students quite literally.
In the four years since he succeeded Worth David, who had served
as dean since 1972, Shaw has gone abroad four times, scouting Asia,
Europe, and the Middle East for qualified students. "We realized
that for a place of Yale's stature, we weren't attracting as many
international students
as we should," says Dahl, pointing out that Shaw also initiated
a major redesign of Yale's "viewbook," the brochure that
provides some prospective students with their only glimpse of the
campus.
Their
department has also begun to explore the potential uses of technology
in the admissions process.
The office is currently updating its computer system and integrating
it with other University departments, such as the bursar and the
financial aid office, allowing it to serve students more comprehensively.
But Yale's admissions
office is not the only party eager to put its best foot forward.
During her years in the department, Dahl has sensed a mounting pressure
on students and parents. "There's much more anxiety among high
school students now about the admissions process," says Dahl.
"They are investigating more and more colleges, and those who
are looking are getting younger and younger. There are more SAT
prep courses, more educational consultants-even for kids who are
already doing very well." The much-hyped college rankings compiled
by U.S. News and World Report and others only contribute
further to the hysteria that surrounds applying to college. "Surveys
are just one more thing that allows students and families not to
take full responsibility for the college selection process, not
to think about what's right for that particular student," she
says.
The search for the "right"
university, however, may for some be motivated more by economics
than academics. "A college degree is no longer the guarantee
of success it once was," says Dahl. "Kids figure that
they have to get into the college with the big name just to get
a leg up in the marketplace." And to afford college at all,
students and their families may have to do some major financial
juggling. When Dahl began working at the admissions office, just
over half the students requested financial aid. Today, that number
is close to 70 percent. "The level of aid we give out has not
changed that much, but the numbers of families requesting it means
that they feel they need help," says Dahl.
Still, she says, "we
don't lose large numbers of students to state institutions, or to
private institutions that offer merit scholarships." Most students
who turn down Yale for other schools, says Dahl, do so to attend
a handful of similarly high-priced private institutions: Stanford,
M.I.T., the other Ivies. Dahl herself is a strong believer in Yale's
policy of need-blind admissions:
"Occasionally, we do miss out on a spectacular student who's
offered a free ride at another college. But the system we have is
the fairest and most democratic, and it benefits the largest number
of students."
Perhaps
the only thing that hasn't changed in Dahl's years in the admissions
office is the most fundamental: how Yale students are chosen.
University policy is still based on a 1967 document known as the
"Muyskens letter," a statement by then-President Kingman
Brewster to Dahl's predecessor, John Muyskens Jr. In the letter,
Brewster defined the ultimate goal of the admissions office's search:
"a sharp and inquiring mind, coupled with a capacity and desire
to use it."
"From time to time,
Yale Presidents have tried to update or rewrite that letter,"
says Dahl, "but it remains the most eloquent expression of
our ideal." Brewster's model has remained in place, says Dahl,
simply because it has proven itself over time. "If we were
getting negative feedback from the faculty, we might consider changing
it," she says, "but we keep hearing from professors that
we're letting in great kids."
One other thing that
has persisted over time is Dahl's own enthusiasm for the job. "I'm
not jaded at all. I still get incredibly excited by some of the
applications I read," she says. "I keep a file of essays
that I really love-the ones that moved me, that made me laugh."
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