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contact information:
Yale Alumni Magazine
P.O. Box 1905
New Haven, CT 06509-1905
United States of America
Phone: (203) 432-0645
Fax: (203) 432-0651
E-mail: yam@yale.edu

Send comments or suggestions to: Web editor

The Yale Alumni Magazine is owned and operated by Yale Alumni Publications, Inc., a nonprofit corporation independent of Yale University. The content of the magazine is the responsibility of the editors and the board of directors, and does not necessarily reflect the views of Yale or its officers.

  

 

  
 

Advertising Rates and Deadlines

Display advertising rates
Display advertising dimensions
Display advertising deadlines
Digital requirements
About The Yale Classifieds
Classifieds deadlines
Classifieds rates
Classifieds display rates

view classifieds
demographics
request a media kit
place a classified ad

 

2008 national display advertising rates
(Effective January/February 2008 issue)

 
1X
3X
6X
Full Page 4/C
$11,125
$10,570
$10,015
Full Page B/W
$7,415
$7,045
$6,675
2/3 page 4/C
$8,340
$7,920
$7,505
2/3 page B/W
$5,560
$5,280
$5,005
1/2 page 4/C
$6,880
$6,535
$6,195
1/2 page B/W
$4,585
$4,360
$4,130
1/3 page 4/C
$5,035
$4,785
$4,535
1/3 page B/W
$3,360
$3,190
$3,020
1/6 page 4/C
$2,745
$2,605
$2,470
1/6 page B/W
$1,830
$1,740
$1,645
1/12 page 4/C
$1,480
$1,405
$1,330
1/12 page B/W
$985
$935
$885

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Display advertising dimensions (width precedes height)

Size of issue, cover to cover
16.75 x 10.875 inches
Bleed Page
8.625 x 11.125
Trim Size
8.375 x 10.875
Live Area
7.375 x 9.875
Full Page
7.25 x 9.625
2/3 Page
4.75 x 9.625
1/2 Page
7.25 x 4.75
1/3 Page (vertical)
2.25 x 9.625
1/3 Page (square)
4.75 x 4.75
1/6 Page
2.25 x 4.75
1/12 Page
2.25 x 2.25

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2008 display advertising deadlines

Issue
Insertion orders due
Copy due
Jan/Feb
November 15, 2007
Nov. 30
March/April January 15, 2008 Feb. 1
May/June March 14 April 1
July/Aug May 15 May 30
Sept/Oct July 15 Aug. 1
Nov/Dec September 15 Oct. 1

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Digital requirements

All advertisements may be supplied in digital or camera-ready format -- digital preferred. Acceptable media: CD, DVD, e-mail (if file is small enough), or upload to advertiser's FTP. Disks will be returned after pubication upon request.

  • InDesign, Quark, PDF, EPS, or TIF.
  • Provide hard copy proof at 100%.
  • All color must be CMYK (not RGB or spot color) with no ICC profiles.
  • Minimum resolution: 1200 dpi for all lineart & logos; all other images 300 dpi.
  • For InDesign or Quark, package all images (no jpegs) plus Postcript Type 1 screen & printer fonts.
  • For EPS or PDF, outline or embed all fonts.

Method of printing: web offset.

Information regarding special units (i.e., inserts, gatefolds, return cards, etc.) is available upon request.

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About The Yale Classifieds

To place a classified ad online, click here.

All classified advertisements will be posted online at no additional charge. Payment may be made by check, Visa, MasterCard, or American Express. Make checks payable to Yale Alumni Magazine in U.S. dollars and drawn on a U.S. bank. Mail to: The Yale Classifieds, Yale Alumni Magazine, P.O. Box 1905, New Haven, CT 06509-1905. For more information, call Jackie Skehan at (203) 432-9272 or send an e-mail to yamclassifieds@yale.edu.

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2008 classified advertising deadlines
Advertising copy and prepayment for all issues are due by:

Issue
Deadline
January /February
November 30
March/April
February 1, 2008
May/June
April 1
July/August
May 30
September/October
August 1
November/December
October 1

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2008 classifieds per-word rates
(Effective January/February 2008 issue)
Prepayment for all issues is required to receive frequency rates.

1-2 insertions
$4.75 per word, per issue
3-5 insertions
$4.25 per word, per issue
All 6 issues
$3.80 per word, per issue

If applicable, begin ad with country or U.S. state and city or locale.
Ten-word minimum.

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2008 classified display advertising rates (boxed and styled ads)
(Effective January/February 2008 issue)
Prepayment for all issues is required to receive frequency rates.

1-2 insertions
$225 per column inch*, per issue
3-5 insertions
$205 per column inch*, per issue (10% discount)
All 6 issues
$185 per column inch*, per issue (20% discount)

* A column inch is 2.31 inches wide by one inch high.

Click here to place a classified online.

Click here to download a PDF classifieds submission form. Adobe Reader software is required; download it for free at http://www.adobe.com. Print the form, fill it out, and fax to (203) 432-0651. (Our fax number is printed at the top of the form for your convenience.)

  
 

 

 

 

 
 

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Send comments or suggestions to Web editor.

Yale Alumni Magazine, PO Box 1905, New Haven, CT 06509-1905, USA.
yam@yale.edu