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Editorial profile
The award-winning Yale Alumni Magazine is published by Yale Alumni Publications, Inc., a nonprofit corporation that is separate from Yale University. The magazine is supported principally by subscriptions and advertising. It is editorially independent and does not necessarily reflect the views of Yale University or its officers.
The magazine’s Statement of Purpose directs it to serve as
a principal means of communication among alumni, the Yale University community, and others interested in Yale. A defining characteristic of the magazine is its editorial independence. … The magazine should evoke Yale as it was in the past, portray Yale in all its complexity today, and thoughtfully probe the opportunities and challenges confronting Yale in the future.

Readership profile
The Yale Alumni Magazine is published for the Yale community: alumni, administration, faculty, students, parents, and members of the public interested in the people and pursuits of Yale University. Because the university takes as its field of study virtually every important subject in the arts, humanities, sciences, business, and government, its graduates represent a uniquely well-informed and influential group; many occupy positions at the highest levels of corporate and political leadership in this country and abroad. All rely on the Yale Alumni Magazine for information about their university.

Circulation
131,000 subscribers
5,000 Yale University campus readers
136,000 total circulation
Circulation audited by BPA Worldwide, 2010

Demographics profile
Average household net worth is $2,530,000
Median value of primary residence is $880,900.
Median age is 54
Average value of investment portfolio is $1,460,600
Source: Research USA Survey, 2006 and Yale Alumni Services 2010
To learn about print and online programs, e-mail ronni.rabin@yale.edu or call 203.432.0653.
To advertise in The Yale Classifieds, visit our secure website, e-mail jacqueline.skehan@yale.edu, or call 203.432.9272. |